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Medianes at The Audiencers festival Medianes at The Audiencers festival
  • Decisions

Funding public interest: 8 common misconceptions about donations, debunked

Why donations work, with examples from The Guardiann Vert, La Croix, StreetPress, and Kometa, presented at The Audiencers' Festival
byMarine Doux
4 November, 2025
subscription forecasting subscription forecasting
  • Decisions

Your subscription forecast is broken, and maths isn’t the problem

byDavide Liverino
3 November, 2025
The homepage isn't dead The homepage isn't dead
  • Decisions

The homepage isn’t dead, it just stopped being a page

byHeiko Scherer
30 October, 2025
pricing for news publishers pricing for news publishers
  • Operations

Subscription price increase: the 7 biggest mistakes to avoid

byLennart Schneider
23 October, 2025
Connecticut today AI audio newsletter Connecticut today AI audio newsletter
  • Inspirations

Launching a weekday audio news briefing with AI at CT Insider

byMadeleine White
20 October, 2025
tech build or buy tech build or buy
  • Inspirations

Build or buy: The technology decision that defines modern newsrooms

byAli Mahmood
13 October, 2025
Der Spiegel engagement case studies Der Spiegel engagement case studies
  • Inspirations

How DER SPIEGEL uses its engagement score: our key use cases 

byAlexander Held
9 October, 2025
The Economist Newsletter The Economist Newsletter
  • Inspirations

The Economist’s Substack experiment: building a newsletter product off-platform

byMadeleine White
7 October, 2025
unfolded.news unfolded.news

unfolded.news – rethinking the content architecture of news websites

byFabio Venneri
Discounts on subscription for publishers Discounts on subscription for publishers

The hidden cost of discount addiction: why 50% off promotions are killing your subscription revenue

bySuchit Patel
Max Leroy - Audiencers Festival Max Leroy - Audiencers Festival

The media industry’s 5 toxic obsessions: no.1 criticizing platforms

byMax Leroy
lequipe lequipe

L’Équipe: 12 projects to retain subscribers following the Paris Olympics

byMarion Wyss
The Telegraph App The Telegraph App
  • Operations

The Telegraph: retaining subscribers with a killer mobile strategy

byMarion Wyss
26 September, 2025
  • Operations

3,360 new subscribers in a month: Télérama’s new streaming guide product pays off

byMarion Wyss
26 September, 2025
The Audiencers' Festival London Panos The Audiencers' Festival London Panos
  • Inspirations

IamExpat: Keeping users at the center when diversifying revenue

IamExpat shares how they're diversifying revenue through understanding their audience and continuously innovating to serve evolving needs. 
byMadeleine White
25 September, 2025
User needs at The Bureau of Investigative Journalism User needs at The Bureau of Investigative Journalism
  • Inspirations

Doing User Needs right: The Bureau of Investigative Journalism share their secrets

byKhalil A. Cassimally
22 September, 2025
Duolingo retention strategy Duolingo retention strategy
  • Inspirations

Subscription models live off habits: lessons from Duolingo’s retention success

byLennart Schneider
17 September, 2025
  • Decisions

Digital by design: How Irish News is growing from a strong print legacy

byMadeleine White
12 September, 2025
  • Decisions

Balancing acquisition and retention: lessons from pv digest’s Markus Schöberl

byMadeleine White
11 September, 2025
  • Operations

Developing the middle of the funnel: how to turn fly-bys into loyal readers

byMadeleine White
8 September, 2025
  • Decisions

What your paywall says about your product (and why it matters)

byHeiko Scherer
4 September, 2025
home page personalisation home page personalisation
  • Operations

Why 80% of our homepage is now personalized — and how that’s changing everything

byDaniel Geiger
2 September, 2025
Clarin integrating AI into workflows Clarin integrating AI into workflows
  • Operations

Integrating AI into daily editorial workflows at Clarín

byAlvaro Liuzzi
Financial Times' AI generation question prompts Financial Times' AI generation question prompts
  • Inspirations

Smarter discussions thanks to AI-generated talking points at FT

byBella Cockarill
Getting young readers to subscribe at Mediahuis Getting young readers to subscribe at Mediahuis
  • Inspirations

Building a subscription product for young readers at Mediahuis Belgium

byMadeleine White
relaunching The Guardian app relaunching The Guardian app
  • Inspirations

Relaunching The Guardian app: changing reader habits means we must also evolve

byCraig Law
Building clarity Building clarity
  • Decisions

Gain clarity on your purpose: the template that helps teams make faster, better decisions

This workshop and template will help align your team on the purpose of your business, supporting faster, better decision making
byKhalil A. Cassimally
7 August, 2025
Ask Birubala Newslaudry Ask Birubala Newslaudry
  • Inspirations

Ask Birubala: Inside Newslaundry’s AI tool that frees up time and unlocks team growth

byMadeleine White
5 August, 2025
engagement on mobile apps engagement on mobile apps
  • Decisions

What 400 media apps tell us about the trends driving engagement in 2025

byChristie Easter
4 August, 2025
When the article isn't enough When the article isn't enough
  • Operations

When the article is no longer enough: formats that outperform the article on news apps

byHeiko Scherer
Aliya at The Audiencers' festival Aliya at The Audiencers' festival
  • Decisions

AI and the subscriber funnel: How 3 newsrooms are using AI to grow, engage and retain audiences

byAliya Itzkowitz
How to convert registered members into subscribers How to convert registered members into subscribers
  • Operations

How to turn registered members into subscribers

byMadeleine White
The Guardian underrepresented audiences The Guardian underrepresented audiences
  • Operations

How The Guardian US meets underrepresented communities where they are

byMadeleine White

Top News

  • Inspirations

The move to paid podcasts: Lessons from De Correspondent

byMadeleine White
  • Collections

The Audiencers’ Festival London 2025: presentation slides

byMadeleine White
  • Operations

How Condé Nast is growing the “happy middle” of the audience funnel

byKhalil A. Cassimally
  • Inspirations

Newsletters in the fight for sustainability, with Toronto Star, BBC & Reuters

byAnandita Chandra
  • Operations

Ask Nursing Times: Robin Booth on how they’re creating premium experiences with AI

byMadeleine White
  • Operations

The Big Mac Index: a tool for comparing subscription price across the media industry

byMarkus Schöberl
  • Inspirations

Post-Paywall Thinking, Publisher Perspectives from The Audiencers’ Festival

byJohn Rahim
  • Operations

The ins and outs of BFM’s new mobile-first vertical video format

byAnthony Capon
  • Operations

45 acquisition channels to convert readers into subscribers

byMadeleine White
  • Decisions

Why the most valuable newsroom KPI is no longer reach but belonging

byHeiko Scherer
  • Decisions

Are machines our most valuable audience? How media can monetize AI agents

byMaxime Topolov
26 May, 2025
  • Inspirations

25 ideas of content, features and benefits to offer paying subscribers

byMadeleine White
23 May, 2025
  • Decisions

Strategic clarity, an end to silos and audiences-centricity: why you need audience practitioners and product people

byKhalil A. Cassimally
22 May, 2025
  • Inspirations

Boosting membership conversion at Maverick Insider with FAQs

byMadeleine White
19 May, 2025
  • Inspirations

Pricing strategies from The Atlantic, Le Monde and Onet

byMarion Wyss
16 May, 2025
  • Decisions

Alban Mazrekaj: bridging newsroom and product at NZZ

byMadeleine White
12 May, 2025
  • Inspirations

From Idea to Implementation: Lessons Learned from the First AI Integration Process in a Local Argentine Newsroom

How 0221, a digital media outlet based in La Plata, Argentina, implemented artificial intelligence to streamline news production, boost journalistic creativity, and strengthen audience engagement.
byAlvaro Liuzzi
9 May, 2025
community WAN-IFRA community WAN-IFRA
  • Operations

Building and serving communities with Ryan Y. Kellett, Financial Times and THECITY

byMadeleine White
7 May, 2025
  • Operations

From €10M in losses to €25M in EBITDA: How Le Monde built a sustainable model

byMarion Wyss
6 May, 2025
  • Decisions

Strategic priorities for the next two years: a world tour of media CEOs

byMarion Wyss
5 May, 2025
  • Inspirations

Donations: three media outlets share strategies to maximise voluntary reader revenue

byMarion Wyss
4 May, 2025
  • Inspirations

Handelsblatt Circles: 6 lessons on community from Chief Growth Officer Jan Kleibrink

byLennart Schneider
30 April, 2025
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