Operations How NYT Wirecutter shipped a personalized newsletter in 4 weeks The operational choices, guardrails, and tech powering Wirecutter For You, the new email that tailors article recommendations to each reader. byAnil Chitrapu25 November, 2025
Inspirations Easy cancellation is the new retention strategy: How Nat Geo Kids uses transparency to win beyond save rates byMadeleine White24 November, 2025
Inspirations The Washington Post: how and why we built “Ask The Post AI” byJason Langsner21 November, 2025
Decisions The media industry’s 5 toxic obsessions: no.2 refusing to interact with audiences byMarion Wyss21 November, 2025
Inspirations 5 ideas of article formats where form follows function byMadeleine White17 November, 2025
Operations How to stop subscription revenue leaks: technical and strategic solutions byAli Mahmood11 November, 2025
Decisions Funding public interest: 8 common misconceptions about donations, debunked byMarine Doux4 November, 2025
Decisions Your subscription forecast is broken, and maths isn’t the problem byDavide Liverino3 November, 2025
Inspirations Build or buy: The technology decision that defines modern newsrooms byAli Mahmood13 October, 2025
Inspirations How DER SPIEGEL uses its engagement score: our key use cases byAlexander Held9 October, 2025
Inspirations The Economist’s Substack experiment: building a newsletter product off-platform byMadeleine White7 October, 2025
Decisions unfolded.news – rethinking the content architecture of news websites With a light editorial architecture, unfolded.news helps readers follow stories as they evolve over time, giving more space to context & making better use of the digital archive. byFabio Venneri1 October, 2025
Decisions The hidden cost of discount addiction: why 50% off promotions are killing your subscription revenue bySuchit Patel29 September, 2025
Decisions The media industry’s 5 toxic obsessions: no.1 criticizing platforms byMax Leroy28 September, 2025
Operations L’Équipe: 12 projects to retain subscribers following the Paris Olympics byMarion Wyss27 September, 2025
Operations The Telegraph: retaining subscribers with a killer mobile strategy byMarion Wyss26 September, 2025
Operations 3,360 new subscribers in a month: Télérama’s new streaming guide product pays off byMarion Wyss26 September, 2025
Inspirations Doing User Needs right: The Bureau of Investigative Journalism share their secrets byKhalil A. Cassimally
Inspirations Subscription models live off habits: lessons from Duolingo’s retention success byLennart Schneider
Decisions Balancing acquisition and retention: lessons from pv digest’s Markus Schöberl We spoke to Markus Schölberl, founder and editor of pv digest on his top recommendations for publishers offering digital subscriptions. byMadeleine White11 September, 2025
Operations Developing the middle of the funnel: how to turn fly-bys into loyal readers byMadeleine White8 September, 2025
Decisions What your paywall says about your product (and why it matters) byHeiko Scherer4 September, 2025
Operations Why 80% of our homepage is now personalized — and how that’s changing everything byDaniel Geiger2 September, 2025
Inspirations Smarter discussions thanks to AI-generated talking points at FT byBella Cockarill25 August, 2025
Inspirations Building a subscription product for young readers at Mediahuis Belgium byMadeleine White
Inspirations Relaunching The Guardian app: changing reader habits means we must also evolve byCraig Law
Decisions Gain clarity on your purpose: the template that helps teams make faster, better decisions byKhalil A. Cassimally
Inspirations Ask Birubala: Inside Newslaundry’s AI tool that frees up time and unlocks team growth byMadeleine White
Operations When the article is no longer enough: formats that outperform the article on news apps byHeiko Scherer
Decisions AI and the subscriber funnel: How 3 newsrooms are using AI to grow, engage and retain audiences byAliya Itzkowitz
Operations How Condé Nast is growing the “happy middle” of the audience funnel byKhalil A. Cassimally
Inspirations Newsletters in the fight for sustainability, with Toronto Star, BBC & Reuters byAnandita Chandra
Operations Ask Nursing Times: Robin Booth on how they’re creating premium experiences with AI byMadeleine White
Operations The Big Mac Index: a tool for comparing subscription price across the media industry byMarkus Schöberl29 June, 2025
Inspirations Post-Paywall Thinking, Publisher Perspectives from The Audiencers’ Festival byJohn Rahim26 June, 2025
Operations The ins and outs of BFM’s new mobile-first vertical video format byAnthony Capon24 June, 2025
Operations 45 acquisition channels to convert readers into subscribers byMadeleine White10 June, 2025
Decisions Why the most valuable newsroom KPI is no longer reach but belonging byHeiko Scherer2 June, 2025
Decisions Are machines our most valuable audience? How media can monetize AI agents byMaxime Topolov26 May, 2025
Inspirations 25 ideas of content, features and benefits to offer paying subscribers Ideas for exclusive content, features or benefits to offer in a premium subscription to differentiate your offering and provide real value. byMadeleine White23 May, 2025
Decisions Strategic clarity, an end to silos and audiences-centricity: why you need audience practitioners and product people byKhalil A. Cassimally22 May, 2025
Inspirations Boosting membership conversion at Maverick Insider with FAQs byMadeleine White19 May, 2025
Inspirations From Idea to Implementation: Lessons Learned from the First AI Integration Process in a Local Argentine Newsroom byAlvaro Liuzzi9 May, 2025
Operations Building and serving communities with Ryan Y. Kellett, Financial Times and THECITY byMadeleine White7 May, 2025
Operations From €10M in losses to €25M in EBITDA: How Le Monde built a sustainable model byMarion Wyss6 May, 2025
Decisions Strategic priorities for the next two years: a world tour of media CEOs byMarion Wyss5 May, 2025
Inspirations Donations: three media outlets share strategies to maximise voluntary reader revenue byMarion Wyss4 May, 2025